Nabu

Nabu
Innovative Startup

Nabu

Nabu

Location

Reggio Emilia

POC

Andrea Magnano

Telephone

+39 339 875 3499

Short description

The Problem: Structural Inefficiencies in Modern Agriculture
Nabu addresses a critical, structural challenge in modern agriculture: inefficient water usage and the difficulty of making agronomic decisions based on reliable, real-time data. Today, many irrigation systems still operate on static schedules or fragmented information, resulting in resource waste, high energy costs, and suboptimal crop yields.

The Solution: An Integrated IoT & Data Platform
Our solution is an integrated platform that combines in-field sensors, satellite data, and remote control of irrigation systems, transforming every plot into a real-time monitored and managed ecosystem. The core technology leverages the fusion of heterogeneous data streams (soil, weather, biomass) through proprietary algorithms. This enables dynamic irrigation adjustments tailored to the actual needs of the crop, down to the sub-plot scale.

Competitive Advantage & Impact
Unlike existing alternatives, Nabu breaks down traditional data silos by offering a unified IT/OT (Information Technology/Operational Technology) system. The platform does not just provide analytics; it directly actuates and automates any type of irrigation infrastructure. This competitive edge delivers tangible operational savings: up to a 60% reduction in water and energy consumption, increased crop yields, and enhanced production stability.

Long-Term Vision
Looking ahead, Nabu aims to become the benchmark digital infrastructure for smart agricultural resource management on a global scale.

Business & Revenue Model

Nabu targets two primary customer segments:

  • Large-scale farming enterprises and agro-industrial groups in developing countries: Where Nabu provides end-to-end support—spanning from satellite analytics and agro-industrial design to the deployment of sensors, control systems, and our digital platform—enabling integrated management of vast acreages and complex irrigation networks.
  • Medium-sized farms in mature markets, such as Europe: Where the platform offers modular, plug-and-play solutions for monitoring and controlling fragmented irrigation setups, while also streamlining compliance and reporting for European subsidies.

Business Model & Economics

  • Contract Value & Duration: * Large-Scale Projects: 3-year average contracts with ticket sizes around €100K.
    • European Market: 5-year contracts with an average ticket size of approximately €4K, distributed through resellers and installers.
  • Target Gross Margins: Approximately 70% on software (SaaS) and 30%–40% on hardware.

Go-To-Market & Scalability

  • Distribution Strategy: Orchestrated through Agrostar srl via a dual-channel approach: direct sales for large-scale enterprise projects and an indirect channel (partners/resellers) for small and medium-sized farms.
  • Scalability Drivers: Growth is fueled by the highly replicable nature of the software platform and the compounding expansion of Recurring Revenues (ARR).

Traction

LTM Revenue (Last 12 Months): €820K
Active Customer Base: 125 clients
Customer Retention / Churn Rate (2024–2025): 100% / 0%
Sales Pipeline: [Insert value/status]
Strategic Partnerships: Agrostar srl
FY 2026 Revenue Forecast: €2M

ROADMAP & DEVELOPMENT PLAN

2026

  • Product Portfolio Expansion (Italy/Europe):
    • Launch of remote control systems for complex and linear mechanized irrigation infrastructure into the commercial catalog.
    • Launch of remote control systems for drip irrigation infrastructure into the commercial catalog.
  • Geographical Expansion & International Pipeline:
    • Uruguay & Tanzania: Executed pre-contracts for agro-industrial design covering 15K hectares and 20K hectares, respectively.
    • Algeria & Kazakhstan: Secured contracts for the supply of core technology (in-field sensors and control systems).
    • North America (USA, Mexico, Canada): Commercial expansion via strategic partnerships, currently in the local on-site testing phase.
  • Inorganic Growth (M&A): Strategic industrial and commercial M&A opportunities within Europe.
  • Strategic Investment: Capital investment in FarmHQ (USA).

2027

  • Financial Targets: €3.5M in revenue.
  • US Market Entry: Market penetration into the United States via FarmHQ.
  • Inorganic Growth (M&A): Strategic industrial and commercial M&A opportunities within Africa.

2028

  • Financial Targets: €6M in revenue.
  • North American Expansion: Consolidation of the US market and geographic expansion into Canada and Mexico.
  • Inorganic Growth (M&A): Strategic commercial and industrial M&A opportunities within Asia.

Funding need & use of funds

  • Target Round Size: €1M
  • Allocation of Funds:
    • Strategic US Investment (€500K): Capital allocation to acquire an equity stake in FarmHQ (a US-based startup), serving as the primary vehicle for market entry and commercial expansion across the continent.
    • European Tech Acquisition (€500K): Strategic M&A to acquire a specialized European technology partner focused on predictive irrigation solutions, strengthening our core product portfolio and technical capabilities.

Team & Cap Table

Andrea Magnano – 30% – Founder & CEO / Executive Chairman at Agrostar srl. Extensively experienced in the engineering, design, and execution of large-scale irrigation infrastructure and mega agro-industrial projects. Key track record includes major international developments such as Canal Sugar (Egypt), Qazaq Arab Sugar (Kazakhstan), and the Bahia State Agroindustrial project (Brazil).

Paolo Bellardi – 32% – Former Manager at Agrostar srl

Agrostar srl – 32% – INDUSTRIAL PARTNER

Alper Batuhan Coskun – 4% – CTO

Seyma Adali – 2% – Developer

Social & Environmental Impact

The Challenge: Environmental & Economic Vulnerabilities
Intensive agriculture is a primary driver of water scarcity and surging energy consumption in developing countries. In these regions, limited water access coupled with inefficient management exacerbates both economic and environmental vulnerabilities. This is further compounded by a critical lack of reliable data, leading to imprecise agronomic decisions and suboptimal resource allocation.

Our Impact: Data-Driven Sustainability
Nabu directly tackles these challenges by enabling smart, data-driven irrigation management that measurably reduces water and energy footprints while boosting agricultural productivity. We actively track our environmental and operational impact through clear, quantifiable metrics:

Water Savings: Up to a 30% reduction in water consumption.

Energy Efficiency: Measurable decrease in energy usage across irrigation networks.

Yield Optimization: Increased crop yield per hectare and long-term production stability.

SDG Alignment & Socio-Economic Benefits
Our mission is deeply aligned with the United Nations Sustainable Development Goals (SDGs), specifically targeting:

SDG 6: Clean Water and Sanitarian Management (Sustainable Water Management).

SDG 12: Responsible Consumption and Production.

The Network Effect: The benefits of Nabu’s ecosystem extend horizontally. Local farmers gain increased profitability and climate resilience, while the broader regions benefit from the preservation and sustainable stewardship of vital natural resources.

CAPITAL STRUCTURE

Equity:

  • € 150K – (SAFE)

Debt:

  • None

Grant:

  • € 40K – ESA BIC Program